Video for Social Media

Are you on Facebook? Are you getting the results you hoped for? Do you have video to explain, convince and convert your customers?

In March 2008 there were 78.3 million videos uploaded and growing at approximately 20 percent every month. In one day there is often more than 150,000 videos uploaded. In July of 2008 there were over 5 billion videos viewed on YouTube.

Over 75% of the U.S. Internet audience views online videos. This accounts for 558 million hours of online video watching on a monthly basis. YouTube alone has over 258 million registered users, 50% of them visit weekly if not more.

Fast forward to 2012, the number of people on social media and using videos is unimaginable.

Are you seeing value yet? Of course you are. We all know that we must be innovative and creative with our marketing techniques and initiatives, so if we are not using YouTube, are we missing out? The short answer is yes.

How can you use Video to market your products or services? 

Your next step is to make the determination of what category your products or services fit into. Keep in mind that when it comes to social media marketing it's not just about uploading a commercial for your product, but it's interacting with potential customers.

What type of video could you post that consumers would find valuable and interactive? 

Video needs to be part of any social media strategy. Everyone's on Facebook, and many businesses have embraced Twitter, but YouTube and Facebook is still overlooked as a social media site. That's a tragedy, because video is a valuable tool for building online audiences and communities.

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